LESS IS MORE WINES is a Los Angeles online store focused on low-intervention wines. Marcelo Waldheim + Alejandro Artigas are the men behind LESS IS MORE WINES.  

We care about how the wines are made, in the vineyard and in the cellar. We are interested in the farming practices employed and winemaking decisions. We believe in a light, conscious approach, avoiding both dogmatism and formulaic approaches.

We mostly care about how the wine tastes. First and foremost, are they delicious? If they do not accomplish their most innate objective as a beverage, who wants to drink a theoretical exercise? 

Most importantly, who wants to drink industrial plonk? As you may know, wine labels do NOT list any additives. 

We care about the winemakers behind the wines. We have met some, and want to meet them all; these are all people we respect and admire for their care and craftsmanship. Yet our top concern is the people drinking their wines. You! Can we back up this product 100%? If we cannot, then we cannot sell the wine.  

Thus, our mantra: selling only what we drink. 

LESS IS MORE HAS A SMALL AND FINITE SELECTION BY CHOICE.

We ask the following questions about the wines we sell. 

Are these wines made thoughtfully? 

What is the intentionality behind them? 

Is there winemaking approach aligned with our values? 

Do we desire them? 

Can we remember them the day after? 

Are they evocative? 

Is it a good value? 

We care to offer wines we believe in; price is a fundamental factor. We can’t honestly believe in a wine we sell if we don’t believe it’s worth every dollar. When we sell a wine we consider expensive, we still think it is worth every dollar. 

We keep it light; we are the middlemen; it’s wine. It’s super serious, but so is everything else. We try to keep it light on the pretentiousness. 

We are after people who want to try new things without being bogged down by their preconceptions. Many of our wines are natural; however, we don’t fly that flag.